Every time I write "Cura" in a question or answer, it gets edited to "Ultimaker Cura", most recently resulting in awkward verbose repetition that required additional edits to fix. I don't see any justification for requiring use of official verbose names for software products that can be clearly identified by a well-known shorter name. For example on computing SE sites we don't force users to write "Microsoft Windows" or "Redhat Linux" in contexts where "Windows" or "Redhat" would be understood. And even on this site I don't recall every mention of "Ender 3" getting edited into "Creality Ender 3".
Is such a policy (it's effectively a policy, since it's enforced by edits made by a moderator) appropriate for this site?
For what it's worth, as a new-ish contributor to this SE site, having nitpicky edits to all of my posts does not make me feel welcome and appreciated.